RocketReach provides instant access to verified contact information for over 700 million professionals across 35+ million companies, powering sales, marketing, and recruiting strategies. This comprehensive platform aggregates data from multiple sources to build the world’s largest B2B database of all industries with decision-maker emails and direct dials.
What is RocketReach?
RocketReach is a contact discovery platform that delivers verified emails and direct dials to empower users to build relationships and grow their businesses. With the largest business database of professional contact information, RocketReach enables users to break through and connect with prospects across industries.
What is RocketReach Used For?
RocketReach is used by sales, marketing, and recruiting teams across all industries to streamline lead generation, identify key decision-makers, and initiate outreach to prospects. The platform enhances B2B prospecting and outbound prospecting workflows by providing direct access to accurate contact data like emails and phone numbers, helping users bypass administrative gatekeepers.
Specific use cases include cold email outreach, targeted ad campaigns, automated lead nurturing, predictive lead scoring, and finding people for recruiting opportunities. Small businesses, SaaS startups, franchises, agencies, and Fortune 500 companies leverage RocketReach to amplify their sales and marketing campaigns.
How Does RocketReach Work?
RocketReach aggregates professional contact data from various sources, including company websites, online directories, social media, public databases, and proprietary sources. Advanced algorithms verify emails and phone numbers in real time to ensure accuracy. Users can search for prospects by name, company, job title, location, and 100+ other filters to pinpoint the right contacts. The email finder tool instantly retrieves verified emails, direct dials, social media profiles, and other information to enhance sales prospecting and recruiting outreach. RocketReach helps users break through the noise by providing direct access to decision-makers, bypassing gatekeepers, and engaging meaningfully with prospects to drive conversions.
RocketReach Key Features
RocketReach offers several key features to supercharge sales, marketing, and recruiting efforts.
Custom Prospect Lists
The platform enables users to create customized prospect lists based on parameters like job title, skills, company, industry, location, and more. Lists automatically update, ensuring contacts remain relevant over time. This provides a simple way to build and buy email lists aligned with specific initiatives and campaigns. However, maintaining multiple lists requires effort; irrelevant contacts can enter lists if not adequately managed. Custom lists allow your sales and marketing teams to align prospecting with strategic goals and initiatives. Segmented lists allow personalized outreach at scale, while automatic list updates reduce maintenance needs. But beware of list bloat diluting relevancy.
Advanced Search Filters
With over 100 filters covering demographics, firmographics, technologies, skills, and more, users can zero in on the most promising targets for their outreach in RocketReach’s email search engine. This level of search precision improves contact quality and campaign effectiveness. However, an overwhelming number of filters may also hamper search efficiency for some users, so proper training is crucial in maximizing this feature. Pinpoint your ideal customers with filters that align contacts with your buyer personas and company trends. Search precision generates higher-converting leads. But don’t let analysis paralysis set in – focus filters on must-have attributes.
Intent Data
RocketReach identifies high-value prospects primed for outreach by revealing contacts exhibiting buyer intent signals. Access to intent data helps users focus on hot leads and actively explore solutions. However, Intent Data access may be limited to higher-tier plans, incurring added costs. Tap into intent data to identify prospects demonstrating active research behaviors. Prioritize outreach to these high-potential leads. Keep costs in check by confirming needed intent data access across plan tiers.
AI Contact Recommendations
Powered by predictive analytics, RocketReach’s AI recommends relevant prospects based on historical interactions and search behavior. This expands networks with tailored suggestions. However, recommendations are only as good as the underlying data and usage patterns. The AI may overlook potentially valuable contacts if data or usage is limited. Let AI uncover hidden gems tailored to your search patterns and industry. However, provide enough user data for meaningful recommendations—the AI depends on what you feed it.
API & Integrations
RocketReach API enables seamless integration with platforms like CRM, marketing automation, and company research tools. Users can enrich existing data, nurture contacts, and monitor campaign analytics from a unified interface. However, API integration may present a challenge for non-technical users. Extensive API usage could also mean additional costs. Sync systems for a seamless workflow – API and CRM integrations unite platforms. However, technical complexity and added fees for high usage may apply. Proceed with caution.
Chrome Extension
The RocketReach Chrome extension allows quick contact lookups directly within a prospect’s LinkedIn profile or company website. Users can instantly access profiles and add prospects without tab-switching. However, free users face limits on extension-enabled lookups before requiring a paid plan. Skip the tab dance – the browser extension delivers instant contact access from web pages and profiles. But confirmation clicks could limit free users sooner than expected.
Analytics & Tracking
Users gain visibility into campaign effectiveness via opens/clicks tracking and custom analytics reporting. Campaigns can be optimized based on insights uncovered. However, inaccuracies in underlying contact data could skew campaign analytics and undermine optimization efforts. Measure and optimize campaigns with actionable analytics – but ensure clean data for reliable insights. A few inaccurate contacts could distort the bigger picture.
The RocketReach Database
The RocketReach database contains over 700 million verified emails, direct dials, social media profiles, and other data points on professionals across industries—rocketReach claims over 85% accuracy for the contact information in its accurate database. The platform categorizes email addresses as validated, unverifiable, or invalid through one of the best email verification tools.
However, users have occasionally encountered inaccurate or outdated information in the database. Data privacy compliance adheres to GDPR standards. While RocketReach provides access to an immense professional B2B data provider, some limitations exist – the free version permits only five searches monthly before requiring a paid subscription to unlock further access.
RocketReach Plans & Pricing
RocketReach offers individual and team plans to meet diverse business needs and use cases.
Individual Plans
The Essentials plan provides basic search capabilities with 80 monthly lookups per user for $80 monthly ($48 per month billed annually). It’s ideal for solopreneurs and small teams seeking basic email lookup tools.
The Pro plan offers additional features like company searches, direct dials, and expanded integrations. With 200 monthly lookups, it suits professionals needing more robust data. This tier is priced at $150 monthly or $108 per month annually.
The Unlimited plan unlocks full API access, Salesforce integration, org charts, and more. With enterprise-level capabilities and undisclosed lookup limits, it starts at $300 monthly ($249 per month billed annually) for advanced users and allows for 500 email lookups per user per month.
Teams Plans
Designed for business teams, the Team Pro plan mirrors the Individual Pro plan while allowing shared lookup pools and collaborative features. RocketReach Team pricing starts at $83 per user monthly, with annual discounts available.
The Team Ultimate plan adds administrative controls, premium support, and more to the capabilities of the Individual Unlimited plan. Pricing starts at $207 per user monthly, with annual discounts available.
For extensive enterprise needs, custom Enterprise plans offer unlimited team users, lookups, integrations, and dedicated support. Pricing is customized based on requirements.
Team plans enable collaboration through features like shared lookups and centralized billing, which are unavailable in individual plans. All plans offer free trials.
Pros and Cons of Using RocketReach
When evaluating any sales and marketing platform, it’s important to understand its benefits and potential drawbacks. Here is a brief overview of RocketReach’s key pros and cons.
Pros
RocketReach offers several advantages, including:
- Massive database of 700+ million verified contacts
- Real-time email verification for accuracy
- CRM and marketing automation integrations
- Chrome browser extension for quick access
- Outreach analytics, job change events, and campaign tracking
Cons
However, there are some limitations to consider as well:
- Potentially expensive compared to alternatives
- Occasional inaccurate or outdated data
- Advanced features are only accessible in premium plans
UpLead is the Best RocketReach Alternative
UpLead is the top RocketReach alternative with 95% verified data accuracy and real-time email verification safeguarding against bounces. With robust features for account-based marketing and tracking technologies, UpLead empowers targeted prospecting. Its intuitive interface, vast database, and free 7-day trial make it the superior choice. Experience a free trial today.
The Bottom Line: Is RocketReach Right for Your Business?
RocketReach is an ideal fit for businesses that supercharge their lead generation and outreach through verified contact data. The platform’s extensive database, accuracy, and seamless CRM integrations provide sales, marketing, and recruiting teams with impactful capabilities to personalize outreach and amplify engagement. Companies aiming to streamline prospecting, enhance email campaigns, and improve recruiting efforts stand to benefit tremendously from RocketReach. However, smaller teams on tight budgets should carefully assess the value versus cost, as advanced features come at a premium.
FAQs About RocketReach
Below are a few of the most frequently asked questions about RocketReach.
RocketReach aims to connect professionals with new opportunities by providing instant access to 700+ million verified emails, direct dials, and social profiles across industries – fueling sales, marketing, and recruiting.
Yes, RocketReach is a legitimate contact discovery platform, but some users have voiced concerns about privacy and data accuracy. Individuals can opt out of inclusion in RocketReach’s database.
RocketReach is for discovering contact information, while LinkedIn is for networking and sharing professional content.
A free version of RocketReach allows five lookups monthly. More extensive use requires paid plans starting at $48 monthly.
It depends on needs – RocketReach wins for simplicity and speed, while ZoomInfo excels at comprehensive data and analytics. Consider ease-of-use vs. detailed insights. Here’s a detailed overview.
What You Need to Remember About RocketReach
RocketReach offers instant access to 700+ million verified contacts, supercharging sales, marketing, and recruiting efforts. However, occasional data inaccuracies, premium pricing for advanced features, and limits on free use warrant careful assessment for the right fit.
