Chief-Revenue-Officer-vs-Chief-Sales-Officer

Chief Revenue Officer vs. Chief Sales Officer: What’s the Difference?

Understanding the roles of a Chief Revenue Officer (CRO) and a Chief Sales Officer (CSO) is vital when structuring a high-performing sales operation. These roles, crucial in driving business growth and achieving revenue goals, have distinct responsibilities and focuses. Let’s explore what differentiates these positions and how they contribute to your company’s success. Chief Revenue […]

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Sales Funnel Templates

11 Sales Funnel Templates That Actually Work

A sales funnel is a process that takes potential customers through a series of stages, from awareness to purchase. You can significantly increase sales by understanding your audience and providing them with relevant content at each stage of the funnel. We’ll cover the basics of sales funnels, including how they work and what they’re typically used

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How Steven Sashen of Xero Shoes is looking to take on a $200 Billion Dollar Market

After Steven Sashen discovered the joys of barefoot running, he started making his own huaraches running sandals so that he could run unencumbered. One thing led to another, and Steven found himself setting up a footwear company with his wife, Lena. Xero Shoes quickly took off; the company is on track to make $8.5M this

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