Are you ready to turn every click on your website into a potential customer?
That’s where Leadfeeder comes in. By tracking visitors and turning raw data into actionable insights, Leadfeeder helps you make informed decisions to scrape more valuable leads.
But what about the Leadfeeder ROI? Let’s take a deep dive into Leadfeeder’s pricing and plan options for 2025.
What is Leadfeeder?

Leadfeeder is one of the many lead generation tools that not only identify who is visiting your website but also convert these visitors into high-value leads by integrating with the CRM and marketing automation tools you already use. Leadfeeder integrates with several popular tools like Slack, Salesforce, Hubspot, Google Ads, and Microsoft Dynamics. That way, your once anonymous web traffic is turned into real names and companies so that you can contact them immediately before your competitors.
The software used by Leadfeeder enables users to filter quality leads through lead scoring and remove unwanted companies to prioritize sales efforts, build better sales pitches, implement lead scoring, and develop automated lead nurturing sales campaigns. All of this is available on a user-friendly platform for both technical and non-technical users.
Leadfeeder Pricing: Overview of Plans

Unlike other lead generation platforms that only offer a free trial for a limited amount of time, Leadfeeder has a free version that is free forever. However, this free forever plan is limited, which is why the company also gives users a 14-day free trial for its paid version.
Leadfeeder pricing can range from free (although very limited) to fully customized pricing, depending on your specific needs. Here’s a breakdown of the plans, pricing, and included features.
Free
Leadfeeder offers a free version of its services that includes unlimited users, up to 100 identified companies, and visitor data storage of the last seven days. However, many of the other benefits, such as CRM integrations, custom feeds, and filters, and the monitoring of target accounts, are only available with the paid version.
Paid
The paid option also allows for unlimited users, but with this plan you get all identified companies and unlimited data storage. Other benefits of the paid plan include:
- Verified company details
- Reveal contact details
- Visitor behavior and activity
- Two-way CRM integrations
- Marketing integrations
- Custom feeds and filters
- Automatic notifications
- Monitoring of target accounts
- Website form tracking
- Video and download tracking
- User management
Price: starting at $165 a month [Monthly Plan] / $99 a month [Annual Plan]
NOTE: The prices above are for up to 50 identified companies; the monthly price goes up if you identify more companies monthly. Your price tier is based on how many companies they identify each month. If the same company visits your website multiple times, they are only counted as one and Leadfeeder filters out ISPs and low-quality traffic.
For example, if you pay annually and have up to 50 companies identified, it would be $99 a month. This price goes up with more identified companies: 51-100 companies identified increase to $119 a month, 101-200 companies increase to $143 a month, 201-400 companies increase to $215 a month, and so on. These prices rise significantly if you pay monthly versus annually and are capped at 40,000 companies identified per month.
Does Leadfeeder Have a Free Trial?
Leadfeeder offers a 14-day free trial for its paid plan. At the end of your free trial, Leadfeeder will automatically downgrade you to the “free forever” version, and you will not be charged anything.
If you decide to purchase the paid version while using the free trial, you will automatically continue to use the paid version once the 14-day free trial ends. That way, there are no surprise charges if you forget about the free trial or have not yet decided whether you want to use the paid plan option.
You will only be charged if you decide actually to sign up for the paid version offered by Leadfeeder.
Leadfeeder Pricing Compared to Competitors
Let’s compare Leadfeeder pricing to top competitors in the marketplace today.
Alternative | Pricing | Key Features | Link to Pricing |
UpLead | $74 to $199+ per month | • 95%+ accuracy• Real-time email verification• CRM integrations | UpLead Pricing |
ZoomInfo | Custom pricing | • Extensive database• Intent data• Advanced search | ZoomInfo Pricing |
Cognism | Custom pricing | • Compliant data• Sales Intelligence• Chrome extension | Cognism Pricing |
Lusha | $36 to $79+ per month | • Free plan available• Chrome extension• CRM integrations | Lusha Pricing |
Apollo | $49 to $119+ per month | • Free plan available• Engagement analytics• Sequencing tools | Apollo Pricing |
Hunter | $49 to $499 per month | • Bulk searches• Cold campaigns• Chrome extension | Hunter Pricing |
Datanyze | $99 to $399 per month | • Extensive search features• Organizational charts• Demographic filters | Datanyze Pricing |
Snovio | $75 to $554 per month | • Email drip campaigns• Bulk searches• CRM integrations | Snovio Pricing |
Seamless AI | Custom pricing | • Free plan available• Data Enrichment• CRM integrations | Seamleass AI Pricing |
Lead411 | $79 to $99 per month to Custom pricing | • Free trial available• Triple-verified database• CRM integrations | Lead411 Pricing |
Owler Pricing | $74 to $199+ per month | • Free plan available• Daily news updates• Proprietary datasets | Owler Pricing |
ListKit Pricing | Custom pricing | · Database updated daily· More than 21 billion buying intent signals· CRM integrations | ListKit Pricing |
Leadfeeder Reviews: Is Leadfeeder Worth It?
Leadfeeder’s reviews on G2 are good for small and mid-sized companies that are on a budget or want transparent pricing options for their lead generation tools. Other reviewers found the ease of use to be very intuitive.
The positive reviews for Leadfeeder focused on the site’s ease of setup and use, vast CRM integration capabilities, transparent pricing, and lead insights. Many reviewers praised Leadfeeder’s robust features, which have helped them enhance their sales and marketing strategies. One user said that “the return on investment justifies the cost,” further demonstrating that many users find the pricing structure reasonable based on what they get in return.
Another benefit that sets Leadfeeder apart from other lead generation tools is how it seamlessly integrates with CRMs. One reviewer described how beneficial Leadfeeder was for not only identifying anonymous website visitors but also combining this personal data by “seamlessly integrating with various CRM and email marketing tools.”
Although Leadfeeder’s ease of use and CRM integration are overwhelming positives, some reviewers complained about the accuracy of the information, particularly with the anonymous visitors. Users found instances where the information was not as accurate and precise as expected, which could impact lead generation and follow-up approaches.
How to Choose the Best Leadfeeder Plan for Your Business
One of Leadfeeder’s main benefits is that it offers a free plan that never expires—it is free forever. However, you do get what you pay for, and in this case, the free plan is very limited. With the free version, you only get up to 100 identified companies and visitor data storage for the last seven days.
Since Leadfeeder offers a 14-day free trial of its paid version, this is a solid option for those who want to try out everything Leadfeeder has to offer since it is risk-free. You will not get charged once the 14 days are over. Instead, you will simply be downgraded to the free version.
During the 14-day free trial, you should use everything the paid version has to offer – two-way CRM integrations, unlimited visitor data storage, custom feeds, and filters, and automatic activity alerts via email or Slack. Other benefits that can be used during this free trial period are website form tracking, video, and download tracking for comprehensive engagement metrics and the monitoring of target accounts by tracking activity per target account list.
If you take advantage of the 14-day free trial to its fullest, you can decide if the paid version is right for you. If it is, paying annually saves 40% versus the monthly plan. These savings really add up depending on how many companies are identified each month.
UpLead is the Best Alternative to Leadfeeder

Many reviewers complained about Leadfeeder’s data accuracy, which makes UpLead a solid alternative. UpLead is well known for its 95% accuracy rate for emails and achieves this near-perfect rate through a combination of human and machine-learning email verification processes. These results ensure your outreach efforts are more effective.
UpLead also offers a free trial for seven days. After their seven-day free trial, UpLead has very competitive pricing structures: $99 a month for its Essentials plan and $199 a month for the Plus plan.
UpLead also has a user-friendly platform, real-time email verification for higher-quality leads, and access to over 160 million contacts worldwide. Experience the power of high-quality leads and an easy-to-use platform by giving UpLead a try today for free.
FAQs About Leadfeeder Pricing
Here are some top FAQs about Leadfeeder pricing.
Leadfeeder uses a price tier based on the number of companies it identifies each month. Prices start at $99 a month for the annual plan and $165 a month for the monthly plan if it identifies up to 50 companies each month. Prices increase as the number of companies identified increases.
Leadfeeder does offer a free version that allows for unlimited users but limited capabilities: up to 100 identified companies and visitor storage for the last seven days.
Leadfeeder has been praised for its impressive list of CRM integrations, easy-to-use interface, and seamless integration with Google Analytics. However, some have complained about the accuracy of its data.
Leadfeeder identifies website visitors for companies and then uses lead scoring to help these companies prioritize leads based on visitor behavior and engagement (pages viewed, time spent on the site, engagement, etc.). This information helps sales and marketing teams focus on high-potential leads.
The annual revenue of Leadfeeder has been estimated to be approximately $15 million as of Summer 2024.
What You Need to Remember About Leadfeeder Pricing
Leadfeeder is transparent with its tiered pricing structure and how it charges each month based on how many companies it identifies. The annual payment option does save 40%, but you are then committed to the service for an entire year. If you find that Leadfeeder is identifying more companies each month, you may want to compare this monthly fee with other lead generation options.