Lusha vs. UpLead: An In-Depth Comparison Guide for 2025

If you’re searching for the best B2B data providers to get validated contact lists, two names that’ll frequently pop up during your research are Lusha and UpLead. 

While they have some similar functionality, several key differences set them apart. Let’s take a closer look at these tools and compare them so you can choose the right one for your business.

Lusha Overview

Lusha is an AI-driven lead generation tool to help you access company data, get personalized recommendations, and automate your outreach. It integrates with several widely-used tools and helps you access B2B data from around the globe. Lusha enriches your customer data, and small, medium, and large companies may use its offerings.

Lusha Pros & Cons

Pros

• Multiple AI-powered functions to aid the outreach process
• Compatibility with other tools
• Free plain available, though it’s fairly basic

Cons

• Not as much North American data as other providers
• No clear reporting on contact data accuracy
• Not the most budget-friendly option in some cases

UpLead Overview

One of the best and most popular Lusha alternatives, UpLead is a B2B data provider to help you find accurate leads without breaking the bank. It has a huge database, offers a data accuracy guarantee, and includes only the features your business needs, with no fluff.

This impressive list of features includes intent data, dozens of search filters, real-time email verification, contact data enrichment, and a bulk lookup tool. UpLead also offers 24/7 support and can be used by your entire organization—from marketing to sales, recruitment, and other teams.

UpLead Pros & Cons

Pros

• Real-time data verification
• Extremely accurate and robust database
• 24/7 support from humans
• 50+ filters to search for contacts that match your ideal customer profile
• Bulk lookup to streamline your outreach

Cons

• A focus on North American data, with other geographical data not as robust
• Higher tiers may be relatively expensive for smaller  businesses

Key Differences of Lusha vs. UpLead

The main differences between Lusha and UpLead are data accuracy, how each uses AI, and data coverage.

• Data Accuracy: UpLead boasts a 95% data accuracy guarantee, so you can rest assured the platform is delivering useful contact data. While much of the data is accurate with Lusha, the company isn’t transparent with the exact metrics, nor does it offer a similar guarantee.

• AI: While both platforms use AI, they implement it differently. UpLead uses AI for backend data collection and processing, while Lusha uses it for user interactions such as searching, recommendations, and creating emails.

• Data Coverage: Both companies offer several types of data from around the world and are compliant with various standards. However, Lusha has limited North American coverage compared to UpLead.

Lusha vs. UpLead Comparison Table

Here’s a comprehensive look at Lusha’s offerings compared to UpLead to see how the two stack up:

	Lusha	UpLead
Use Cases	Companies looking for international data and to directly leverage AI throughout the outreach process.	Companies looking for real-time verification and incredibly accurate data.
Database Size & Reliability	150+ million business profiles, but no information about reliability or accuracy.	160+ million leads, with a 95% or higher data accuracy guarantee.
Data Enrichment Features	Offers CSV enrichment, CRM enrichment, and API enrichment.	Offers enrichment for a variety of data like companies and email addresses, and you only pay for verified data.
Contact Verification	Uses a unique algorithm and AI to verify data.	Verifies email addresses in real time.
Intent Data	Uses AI to identify and help target those businesses looking for your solution.	Helps you find prospects and prioritize them based on how likely they are to buy.
Lead Management	Streamlines the lead management process.	Focuses on generating leads, while also integrating with tools to let you easily manage your leads.
AI Features	Uses AI to search contacts, recommend prospects, and automate outreach.	Uses AI in data collection and processing.
Integrations	Integrates with several types of software like Salesloft, Zoho, Hubspot, and others.	Integrates with various platforms including Salesforce, Insightly, Outreach, Pipedrive, and others.
Ease of Use	Simple and user-friendly interface.	A clean and straightforward UI and platform that’s easy for anyone to navigate
Compliance	Complies with GDPR, CCPA, ISO 27701, and ISO 31700.	Both GDPR and CCPA compliant.
Browser Extension	Yes	Yes
Free Access?	Free—but barebones—version..	7-day free trial with a breadth of functionality.
Advantages	AI-powered features, international data, and a free version.	Real-time verification, a large and highly accurate database, and 24/7 human support.
Disadvantages	Not transparent about data accuracy and a lack of North American data compared to other options.	Available  international data, but  it’s less robust than North American data.

Main Features of Lusha vs. UpLead

Let’s take a closer look at each platform’s main features and selling points so you can determine which is the best for your needs:

Lusha Features

• Harness the Power of AI: Lusha enlists the help of AI in several useful ways, to help streamline your operation and reduce the amount of manual work you need to do.

• Find Your Ideal Customer: Whether you’re looking to find small business leads, learn more about potential prospects, or locate decision-makers within an organization, Lusha can help. It provides recommendations and several filters to help you find relevant prospects.

• Chrome Extension: The Lusha Chrome extension lets you connect with prospects and gather useful data from any site as you browse the web.

UpLead Features

• Real-Time Verification: UpLead offers real-time verification for every email, to ensure you only reach out to qualified leads. This feature makes it one of the best email list providers out there.

• Powerful Search Capabilities: With over 50 search filters and the ability to bulk lookup contacts, UpLead is a premier email lookup tool. The platform makes it easy to ensure you’re finding the prospects you’re looking for, without wasting time on manual searches or dead-end prospects.

• Accurate and Comprehensive Database: UpLead features a database with over 160 million B2B leads and more than 16 million company profiles. And not only is this database exhaustive, but it also has a 95% data accuracy guarantee.

• Straightforward Design and Navigation: The tool doesn’t have any unnecessary features to bloat the interface, and it boasts a clear design that’s effortless for anyone to navigate, even if they’re new to the platform. Whether you’re using it to buy leads, search industries, or gather intent data, it’s a streamlined experience.

• Intent Data: Reduce the guesswork in generating leads as UpLead offers intent data to help you know the right time to reach out to certain prospects based on when they’re most likely to buy your solution. This saves you time and money, and it’s why UpLead is one of the most effective email search engines available.

Lusha vs. UpLead: B2B Databases

While each tool provides you with useful data to support the growth of your outreach, there are some differences in the type and quality of data that they provide.

Lusha Data

Lusha has one of the most popular business databases on the market, and it features 150+ million business profiles. It offers data like names, job titles, emails, phone numbers, etc. Lusha data comes from user insights, public sources, and data partnerships. However, the company isn’t very transparent about how accurate the database is. 

UpLead Data

UpLead offers one of the most expansive and accurate B2B databases in the industry, with over 160 million B2B contacts vetted in real time. It includes email addresses, phone numbers, social profiles, and job titles. It’s also among the most useful company research tools to use, as it provides data for over 16 million companies.

The company’s data is at least 95% accurate. It is sourced from public records and licensed from third-party providers.

Plans & Pricing

The cost of a platform is a crucial factor for any business, and understanding that cost from the get-go will help guide your decision..

Lusha Cost

Lusha pricing is straightforward and it offers a few plans to choose from:

• The Free plan is only for one seat and doesn’t cost you anything every month. However, it only offers you 70 credits per month. For reference, it costs one credit to show an email address and 10 to show a phone number. This plan lets you get phone numbers, emails, filters, the browser extension, and more.

• The Pro plan is for three seats and costs $49.90 per month (with a 25% discount if you pay annually). You get 500 credits per seat per month and everything included in the free plan, plus additional filters, team management, CSV enrichment, and more.

• The Premium plan is for five seats and costs $79.90 per month (with a 25% discount if you pay annually). You get 1,000 credits per seat per month and everything included in the Pro plan, plus additional enrichment, cheaper additional credits, and more.

• The Scale plan is a custom solution; you need to contact the company for precise pricing details.

UpLead Cost

Like Lusha, the pricing plans for UpLead are clear and easy to understand. It offers three plans:

• Essentials, which costs $99 per month (with a 25% discount if you pay annually) and gives you 170 credits a month. For reference, one credit equals one contact. If you need more credits, you can buy them for $0.60 each. The plan gives you the Chrome extension, phone numbers, verified emails, and CRM integration.

• Plus, which costs $199 per month (with a 25% discount if you pay annually) and gives you 400 credits a month. You can buy additional credits at $0.50 each. This plan includes everything in Essentials, advanced features, technographics, data enrichment, email pattern intel, and more.

• Professional, which is a customized plan that includes everything in the Plus plan, as well as even more search filters, full API access, competitor intelligence, and more. To get exact pricing, you need to reach out to UpLead.

While UpLead doesn’t offer a free plan, it has a generous 7-day free trial for users to  see if it’s right for their organization.

Lusha vs. UpLead Integrations

Lusha and UpLead both offer integrations with many leading business software solutions and allow you to use APIs to enrich your data.

Lusha Integrations

Here are some tools that Lusha integrates with:

• SalesLoft
• Zoho
• Hubspot
• Microsoft Dynamics
• Zapier
• Outlook

UpLead Integrations

UpLead integrates with several leading platforms, such as:

• Salesforce
• Insightly
• Outreach
• Zapier
• Copper
• Reply
• Mailshake
• Zoho
• Pipedrive and others

Ease of Use & Implementation

When choosing a new platform to use, companies may overlook the logistics of implementing it. After all, not all teams have the resources or bandwidth to tackle complex new software. Before you commit to a new B2B solution, consider its ease of use.

Lusha Ease of Use

Lusha is a simple and straightforward platform with a clean user interface. Getting started is relatively easy, and the onboarding process isn’t overly complicated or time-consuming. Lusha offers customer support via email and live chat, but there’s a lack of information about customer service hours.

UpLead Ease of Use

Similar to Lusha, UpLead is a very streamlined platform that’s uncomplicated for most people to use, even if they’re not particularly tech-savvy. The UI is clean and modern with intuitive navigation. Setting it up is a breeze, and the features load quickly. Better yet, UpLead provides 24/7 responsive customer support from human agents.

Compliance & Security

When dealing with company and individual data, it’s vital to ensure the platform you work with takes security seriously and remains compliant.

Lusha Compliance

Lusha is compliant with a variety of laws and standards like GDPR, CCPA, ISO 27701, and ISO 31700. It has a privacy policy that details the information it collects and how/why it uses this data. To safeguard your information, the company uses both technical and organizational measures, as well as follows industry best practices regarding security.

UpLead Compliance

Like Lusha, UpLead complies with GDPR and CCPA. It takes security seriously and has several measures in place to protect your data. These include limiting access to information only to those who need it for business purposes and having procedures in place to deal with any security event.

The company also has a comprehensive privacy policy that covers its collected data, what it’s used for, and where it’s shared.

Use Cases for Lusha vs. UpLead

While these platforms offer many comparable features and similar types of data, each has its own unique use cases and ideal customer base.

Lusha Use Cases

Lusha is a viable option for B2B organizations that want contact details and other data from global prospects. It’s also good for companies looking to use AI in many parts of their outreach campaigns while streamlining both sales and marketing efforts. The platform may be used by a wide range of companies in industries like manufacturing, IT, financial services, or software development.

UpLead Use Cases

Like Lusha, UpLead is best suited for B2B companies, but it’s particularly catered to companies looking for verified prospect emails for outreach. UpLead is also one of the best list building tools, helps you quickly gather multiple prospects at once, and even helps you prioritize ready-to-buy leads. 

It’s also a great choice for companies in need of a budget-friendly solution, including both start-ups and established businesses in a variety of industries.

Customer Reviews of Lusha vs. UpLead

Although it’s always helpful to see what a company says about its own product, don’t forget to consult reviews and comments left by past users to get a more diverse and objective sense of the platform’s quality.

Lusha Reviews

Lusha gets mostly positive reviews that highlight its ease of use, the seamlessness of its Chrome extension, and how the tool expedites the outreach process. However, some negative reviews mention experiencing inaccurate and/or outdated information.

As of March 20th, 2025, Lusha has a 4.3 rating on G2 with 1,492 reviews and a 4.0 rating with 377 reviews on Capterra.

UpLead Reviews

Like Lusha, UpLead gets a ton of positive reviews. Many of them note its incredibly useful search filters, outstanding customer support team, and data accuracy. Reviewers also love how easy the tool is to navigate and use, as well as how data is verified in real time. However, some reviewers wish the company offered a free, non-trial plan.

As of March 20th, 2025, UpLead has a 4.7 rating on G2 with 786 reviews, and a 4.6 rating on Capterra with 76 reviews.

The Final Verdict: Lusha or UpLead?

So, which platform is the best to help you boost your sales and improve your lead generation? While both are worth considering and have helpful features, the best option for your business depends on your requirements.

Choose Lusha for AI-powered Features and Global Data

Lusha is a solid choice for companies that desire phone numbers, emails, and other data from prospects around the globe. It has widespread compliance and millions of leads from Europe. It’s also a good choice for companies that want to embrace AI, as it uses it for many of its features.

Choose UpLead for High Data Accuracy, Real-Time Verification, and Outstanding Search Capabilities

UpLead is an amazing data provider that offers an extensive and real-time verified database of email addresses and other data. It’s also a great choice for companies that value reliability and accuracy, thanks to the 95% data accuracy guarantee.

The search functionality is superb, and with dozens of filters and a bulk lookup tool, the platform is one of the best email finder tools available.

Does UpLead Outperform Lusha? See for Yourself— for FREE!

If you’re looking for verified data, a tool without feature fluff, and one of the most accurate B2B data providers, UpLead is the clear winner.

It’s affordable, gets great reviews from past users, and makes it simple to find the right leads for your specific business. If you want to try UpLead for yourself and see if it’s right for your organization, check out the free trial.

FAQs About Lusha vs. UpLead

Here are a few common questions about Lusha and UpLead, as well as their answers: