6sense is one of the many B2B data providers that help companies use AI-generated data for sales and business growth. With its CRM integrations like Salesforce and Hubspot, companies can use the platform to find accurate, verified B2B data so that their sales and marketing teams can target higher-quality leads, personalize communication, and never miss a buyer signal again.
What is 6sense?
6sense is an intent data provider that uses artificial intelligence and predictive analytics to generate insights about key target accounts. The platform claims to be the only ABM platform that uses Revenue AI to provide users with a substantial amount of data to help them predict customer behavior, personalize marketing and sales outreach, and generate high-quality leads for sales efforts.
Through its AI-powered platform, 6sense also provides companies with real-time insights so that sales and marketing teams can make better-informed decisions and take action immediately. Rather than focusing on broader audiences, the platform allows sales teams to go straight for target accounts when starting a new campaign.
6sense Pricing & Plans
The primary issue with 6sense is that the platform does not disclose the prices for their different plans. This confidentiality makes comparing their pricing options with other companies very difficult. To get any specific pricing information, you are required to contact their sales team. Each of the plans below includes the 6sense Chrome Extension, but only the free option discloses the amount of credits offered.
Free
6sense has a tiered pricing structure tailored to a company’s size and needs. They offer a free version, but with only 50 credits available monthly, it is best for individuals or small sales and marketing teams just getting started with their prospecting efforts. This plan also offers contact and company data, alerts, list management, and Buyer Discovery to engage ideal customers quickly.
Team
The next plan option is “Team,” which is catered to smaller teams looking to target accounts and build data-driven, high-value contact lists. In addition to the Free plan features, the Team plan gives users technographics and psychographics to deliver targeted messages, Website visitor data, CRM and SEP Apps, dashboards, and an add-in to CRM/SEP platforms to push data appropriately.
Price: Custom pricing
Growth
The “Growth” plan is ideal for midsize teams interested in leveraging their intent data and discovering high-value accounts and buying teams. In addition to the Team features, the Growth option comes with 6sense Intent (keywords), third-party intent, corporate hierarchy, and prioritization dashboards.
Price: Custom pricing. This plan has been rumored to cost more than $100,000 a year.
Enterprise
The “Enterprise” option is best for larger organizations that can benefit from the large scale AI-powered analytics and capabilities. This option includes everything in the Growth plan besides its Predictive AI Model to consistently monitor accounts, AI-recommended actions to understand what contacts to engage immediately, and CRM activity that allows your entire team to work from the same powerful dataset.
Price: Custom pricing. This plan has been rumored to cost more than $100,000 a year.
How Credits Impact 6sense Pricing
6sense has a credit-based pricing system, but the specific amount of credits for each paid plan is not as transparent as other competitors’ credit pricing plans. The free plan offers 50 credits per month, and unlocking a potential customer’s email and phone number would cost one credit. Each data export also costs one credit.
However, 6sense does not allow credits to roll over each month, which is a major difference when compared to other competitors’ plans that allow credits to roll over indefinitely.
6sense Pricing Compared to Alternatives
While 6sense is not transparent about pricing, here’s a quick comparison guide to the pricing structures of its top competitors.
| Alternative | Pricing | Key Features | Link to Pricing |
| UpLead | $74 to $199+ per month | • 95%+ accuracy• Real-time email verification• CRM integrations | UpLead Pricing |
| ZoomInfo | Custom pricing | • Extensive database• Intent data• Advanced search | ZoomInfo Pricing |
| Cognism | Custom pricing | • Compliant data• Sales Intelligence• Chrome extension | Cognism Pricing |
| Lusha | $36 to $79+ per month | • Free plan available• Chrome extension• CRM integrations | Lusha Pricing |
| Apollo | $49 to $119+ per month | • Free plan available• Engagement analytics• Sequencing tools | Apollo Pricing |
| Hunter | $49 to $499 per month | • Bulk searches• Cold campaigns• Chrome extension | Hunter Pricing |
| Datanyze | $99 to $399 per month | • Extensive search features• Organizational charts• Demographic filters | Datanyze Pricing |
| Snovio | $75 to $554 per month | • Email drip campaigns• Bulk searches• CRM integrations | Snovio Pricing |
| Seamless AI | Custom pricing | • Free plan available• Data Enrichment• CRM integrations | Seamleass AI Pricing |
| Lead411 | $79 to $99 per month, as well as Custom pricing | • Free trial available• Triple-verified database• CRM integrations | Lead411 Pricing |
| Owler | $35 to $50 per month | • Free plan available• Daily news updates• Proprietary datasets | Owler Pricing |
Is 6sense Worth It? What the Reviews Say
The 6sense reviews on G2 are divided into two areas, one for the 6sense Revenue AI for Marketing and another for the 6sense Revenue AI for Sales. The 6sense reviews for the marketing plans have slightly better reviews from nearly 1,000 reviews. Many 6sense reviewers say their marketing teams use 6sense every day, and it has helped their sales and marketing teams align with the most important account contacts. Integration is also a noticeable positive, with reviewers stating how well the platform integrates with other tools to give their marketing teams a clearer picture.
On the sales side, using the frequency and keywords function to target customers was noted as very helpful so that users could better prioritize their outreach efforts. Another benefit from reviewers was this platform’s dashboard and the accurate, real-time information it provides so users can target the right companies immediately.
The learning curve for getting started with 6sense is a consistent negative for marketing reviewers, with one individual saying they “leaned heavily on manuals and guides” in the beginning of the implementation process. The Revenue AI for Sales option does seem a bit easier to set up, but both sides voiced that one of the main negatives is the price – 6sense is very expensive compared to similar platforms.
What to Consider When Choosing a 6sense Plan
As noted in the reviews above, you will need to research to see if you need the Revenue AI for Sales or Revenue AI for Marketing option. Unfortunately, you will also need to contact the 6sense sales team to find out what pricing plan you should choose for your company.
The rumored high cost of 6sense makes the platform prohibitive for smaller companies just starting out. Implementation fees may also apply when starting a plan with 6sense, so you will want to inquire about any flexibility available with these additional costs. If shelling out $100,000 for an annual plan, you will need to consider your budget, sales and marketing needs, and overall return on investment.
Compared to other 6sense alternatives, this platform has been found to have costly pricing tiers. This is especially true for small- to mid-sized companies that may find other alternatives more lucrative for their marketing and sales efforts at a more attractive price point.
A positive is that 6sense negotiates with companies on custom pricing options, so you may be able to negotiate at a lower rate.
UpLead is the All-in-One 6sense Alternative
Both UpLead and 6sense offer free options and impressive data accuracy rates, but UpLead is much more transparent with its pricing options. After the seven-day free trial, UpLead has competitive pricing structures: $99 a month for its Essentials plan and $199 a month for the Plus plan.
When it comes to accuracy, Uplead is known for its industry-leading 95% accuracy rate for emails and achieves this through a combination of human and machine-learning email verification processes. These results ensure your outreach efforts are vastly more effective.
UpLead also offers a user-friendly platform, real-time email verification for higher-quality leads, and access to over 160 million contacts worldwide. Try UpLead today for free and experience the power of high-quality leads and an easy-to-use platform.
FAQs About 6sense Pricing
Below are some of the most frequently asked questions about 6sense’s pricing, purpose, accuracy, and comparisons.
The actual cost of 6sense depends on your team’s size and negotiation skills, but it is rumored that the paid plans cost anywhere from $60,000 to more than $100,000 a year.
6sense is an intelligence platform that enables users to identify high-level target accounts for competitive sales and marketing leads. Its predictive analytics help users make better sales and marketing decisions and personalize communication to potential audiences.
All data captured through 6sense is processed through their proprietary data capture system to ensure it is accurate, precise, and immediately actionable.
Similar to 6sense, ZoomInfo is also pricy, with annual plans starting at $14,995 for the Professional Plan and $39,995 for the Elite Plan. However, ZoomInfo is more transparent with pricing and features than 6sense.
What You Need to Remember About 6sense Pricing
6sense may be a solid platform for larger companies that can handle the hefty price tag and find its features advantageous when honing in on high-quality leads and accounts. However, the company is not transparent with its credit-based pricing, so it may be worth exploring more cost-effective options with just as many features and capabilities.
